Alissa Lydon is director of product marketing and technology evangelist at Sauce Labs. Her path to product marketing has included time spent in education as an English teacher, as well as roles within software sales and events management. Each of these experiences helped develop her deep passion for solving problems. With 6 years of experience in the software testing industry, she strives to constantly share her expertise through effective, data-driven storytelling. From educating the market on best practices, to constantly advocating for the customer, her goal is to ensure that everyone she works with is set up for success. Outside of work, you can find her reading all kinds of books, traveling to faraway lands with her family, or catching a baseball game (Go A’s!).