Test Data Management Takes Center Stage in the Race to Innovate: An Interview with Chris Fuller


by Delphix


In this interview, Delphix vice president of worldwide customer success, Chris Fuller, explains why test data management has become so relevant in software today. He defines the term, explains its business impact, and details how your company can use Delphix for test data management.

Josiah Renaudin: Welcome back to another TechWell interview. Today, I am joined by Chris Fuller, the vice president of worldwide customer success at Delphix. He'll be speaking on test data management. Chris, thank you very much for joining us today.

Chris Fuller: Hi, Josiah. How are you?

Josiah Renaudin: I'm doing fantastic. And to kick things off, before we really dig into test data management itself, can you give us a brief overview of your experience in the industry?

Chris Fuller: Sure, so I've been in IT for a little over twenty years now. Started my career back with Anderson Consulting and Accenture. Like most of the folks with those organizations, a lot of coding, a lot of testing, so it's a space that I've grown up in. I spent a little over seven years with Oracle, running their North American CRM practice, mostly focus on strategic accounts. Again, focused on big technology implementations, complex integration programs. For the past three years, I've been with Delphix, where I came on board to establish and grow the customer success function globally.

Josiah Renaudin: I think it's always important that, if we're going to talk about something like test data management, we should probably explain exactly what it is in this context. So, the big question: What is test data management?

Chris Fuller: Yeah, so test data management is quite simply the function of creating the test data that testing teams need in order to execute their test plans appropriately. What we find in most organizations is that this is a centralized capability that really serves as a data hub, if you will, to provide data to all the different teams that need it.

Josiah Renaudin: ... and, beyond just defining it, I think a lot of times we define things, and we're like, "This is why it's important, because it does this," but we need to know more about how it's impacting companies, how it's impacting software, how it's impacting business, so ...

Chris Fuller: Yeah.

Josiah Renaudin: ... why, in your mind, is test data management becoming such a growing area of focus?

Chris Fuller: Yeah, I think it has more to do with the macro trends around customers and companies really racing to innovate. I think this is true across every geographic territory, it's true across every major industry, but every company is out there, and they're facing new competitive pressures that they really haven't faced before. In our digital economy, that really means in many cases getting applications to market faster, and getting new application capabilities to market even faster.

You simply can't do that without testing. You have to test those capabilities before they're released, and not getting good quality test data quickly can be a real impediment. What we're finding is a real focus on test data management, an evolving view of what test data management actually means, and all that's really around helping companies unlock the innovation that they have and unlocking that innovation in their field.

Josiah Renaudin: I feel like there's always, even when I came into this job about two, two and a half years ago ... There's always talk about traditional versus the new-schoolers. How people have done it before, versus how people are doing it now—in software, in technology. It's always changing, so you have to change with the times. How have organizations traditionally approached test data management, and how is that changing as the industry itself is changing?


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