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Jascha Kaykas-Wolff

Member for

13 years 10 months

Jascha Kaykas-Wolff oversees all Mindjet marketing efforts, including branding, product marketing, demand generation, advertising, public relations, community, and web operations. Prior to Mindjet, Kaykas-Wolff served as senior Vice President of Marketing and Customer Success at Involver, the world's largest social marketing platform. He previously headed Global Marketing for Webtrends, the leading customer intelligence platform that founded the web analytics industry. Kaykas-Wolff served as a strategic consultant for Alvarez & Marsal, a global business advisory services company, and has held senior management positions at Microsoft's MSN and Windows divisions and the Yahoo! commerce business unit. Kaykas-Wolff holds a Bachelor of Arts degree in Psychology from Whittier College in Whittier, California.

Company
Mindjet
Job Title
Chief Marketing Officer
Country
United States

Jascha Kaykas-Wolff oversees all Mindjet marketing efforts, including branding, product marketing, demand generation, advertising, public relations, community, and web operations. Prior to Mindjet, Kaykas-Wolff served as senior Vice President of Marketing and Customer Success at Involver, the world's largest social marketing platform. He previously headed Global Marketing for Webtrends, the leading customer intelligence platform that founded the web analytics industry. Kaykas-Wolff served as a strategic consultant for Alvarez & Marsal, a global business advisory services company, and has held senior management positions at Microsoft's MSN and Windows divisions and the Yahoo! commerce business unit. Kaykas-Wolff holds a Bachelor of Arts degree in Psychology from Whittier College in Whittier, California.

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Overcome Marketing Analysis Paralysis Overcome Marketing Analysis Paralysis: Three Steps to Agile Marketing

If you’re not actively marketing all the time, you’re letting the parade pass you by. To take advantage of ever-present, ever-changing opportunities, your team can use agile techniques to help with marketing.