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Principles of Engagement with Software Testing Customers

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Summary
This paper aims to bring out the basic things that are sidelined or overlooked during daily execution of projects and programs, which may explain why customers tend to move from one testing vendor to another. This paper describes a method called LIASE (Listen, Implement, Ask, Standardize, and Exhibit) that keep the customer satisfied throughout that also acts as a customer-retention method.
About The Author

Testing Project manager with over 11 years of experience in software testing. An ITIL and ISEB certified tester handled multiple projects across domains.In eleven years set up two testing services from scratch. In one service (Maintenance Testing) set up the onshore/offshore model with 20 : 80 ratio independently and successfully. In the second testing service was an important memeber of the team that set up a managed testing service from scratch for a leading UK retail client.Also experienced in setting up Automation COE.

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