Silicon Valley high-tech software product teams face a troubling paradox on a daily basis: how to introduce new technology and features faster than ever while simultaneously improving product quality and responsiveness to customer quality issues. This paper describes a methodology for allocating priority levels and resources to software testing and other quality activities to achieve "customer satisfaction."

This methodology is based on understanding what the market and the target users require at any time during the product technology adoption lifecycle. The paper also describes the deployment by a leading market-driven company of effective software testing processes and methods that represent real-world customer issues.

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About the Author

Giora Ben-Yaacov’s 30 years of experience in software quality improvement programs, software development and testing, program management, and customer support include roles of individual contributor, project leader, program manager, instructor, consultant, and, since August 1998, a Quality Architect with Synopsys Inc. Giora is a senior member of IEEE, a member of the American Society for Quality, and has served for six years on the editorial board of the IEEE CAP journal. He has authored and presented more than 35 technical papers.

Lee Gazlay has 25 years of R&D development and management experience in the EDA industry. At Synopsys, Lee is in charge of the Software Engineering organization that is responsible for building, testing, porting, and releasing Synopsys products.