Beth Romanik's blog

Hundreds of people sat in on the first keynote on May 8, Extreme Automation: Software Quality for the Next Generation Enterprise, with Theresa Lanowitz. She is the founder of voke inc., a software industry analyst firm.

Lanowitz's presentation covered the global trends in testing, emerging technologies, and (of course) extreme automation.

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People keep saying, "I've got this great idea for an app. I've got this great idea for a framework." But these statements remain only ideas. Those people spend months writing down ideas about the software but never actually writing the software itself. Kevlin Henney says the moment you start forming your idea, you'll discover a million things about it you never would have thought of. Stop wasting time imagining what your product might be and start realizing it.

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What do customers want? Well, they want everything. Customers try to give the solutions, but you need to understand their problems. So you have to figure out what they need. Pollyanna Pixton talked about how you can go about finding what will truly bring your customers value.

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How many testers are so concerned with their product's quality that they seek out direct feedback from users? At least one: Jon Bach, director of live-site quality at eBay. Not to get ahead of myself, but later in his presentation Jon shared some eBay user feedback he regularly wades through, and while some was quite descriptive about glitches observed, much of it was basically what you'd expect. One comment said "SITE IS FINE—PROVIDED IT WORKS" (yes, in all caps), and another simply said "please stop!!!!!!!!" (yes, with eight exclamation points). But if it could potentially be a bug-related issue, the comment is investigated.

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